Overview
Developed engaging digital advertising formats, built user-facing web tools in Vue.js, and maintained backend data services for Broadstreet's ad management platform.
Key Responsibilities & Achievements
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High-Impact Ad Format Engineering
Created and optimized dynamic, high-engagement digital ad formats using vanilla HTML5, CSS3 animations, and modular JavaScript. -
Vue.js Application Development
Maintained and added feature capabilities to client-facing Vue.js web applications, improving responsiveness and user feedback loops. -
Backend Maintenance & Integration
Maintained and updated Ruby on Rails backend services, data endpoints, and ad tracking integrations.
Tech Stack & Environment
- Frontend: Vue.js, JavaScript (ES6+), HTML5, CSS3/Sass
- Backend: Ruby on Rails, PostgreSQL, REST APIs
- Tooling: Git, Webpack